The council is asking residents and visitors to take a responsible approach to feeding ducks and other wildfowl, as part of a new awareness campaign aimed at protecting local environments and reducing pest activity.

Feeding birds is a long-standing and enjoyable tradition for many families. However, evidence shows that excessive or unsuitable food - especially leftover bread and scraps - can have unintended consequences.

Uneaten food can attract rats and other pests, contribute to water pollution, and lead to poor health and overcrowding among bird populations.

The campaign comes in response to concerns raised by residents about rat activity in some parks and open spaces. Reducing available food sources, such as discarded or excess food, is one of the most effective ways to help manage this issue.

The council is not introducing a blanket ban on feeding wildfowl. Instead, it is encouraging people to make informed choices by:

• Feeding only small amounts
• Using appropriate food such as seeds, oats or greens
• Avoiding bread and leftovers
• Taking uneaten food home

In some locations where there are particular environmental or pest concerns, signage may advise visitors not to feed wildlife at all.

Councillor Adam Duce, Waverley Borough Council’s Portfolio Holder for Environment and Sustainability, said:   “We know feeding ducks is something many people enjoy, and we want our parks to remain welcoming spaces for everyone.

“This campaign is about raising awareness of the impact feeding can have and encouraging simple, responsible actions that help protect wildlife, improve water quality and reduce pest issues.

“By working together, we can keep our parks clean, safe and enjoyable for the whole community.”

The council will also be supporting the campaign with signage in key locations and targeted communications across social media and community channels.

Residents can find further guidance at: Protecting Wildlife in Our Parks | Waverley Borough Council.